At tcc global, we work in tandem with our clients to help them create insight-based loyalty and marketing campaigns. These campaigns contribute towards innovative retail strategies, which are designed to resonate with consumers.
Deep insight, achieved via shopper feedback, is critical to every loyalty campaign and platform we help to create. Our tailor-made approach relies on continual dialogue with our clients and most importantly, their shoppers.
This unique consumer conversation underpins the 2019 iteration of the tcc global loyalty study. Our study is the largest of its kind, exclusively looking at grocers, their consumers and shopping trends around the world. Over 15,000 shoppers participated in the research, including respondents from North America, Latin America, Europe, Africa, Asia and Australasia.
Our no holds barred approach captures consumer opinions as they express their feelings towards loyalty and the grocers who interact with them most during their daily shopping journeys. Through the report we’ll take you around the world, uncovering the headlines, news and features that are driving successful loyalty campaigns.
Please click here to download the report: Loyalty Report 2019