English

Español

Français

Italiano

日本語

Pусский

TCC Global

Flip & Find in Circle K

Boosting in-store traffic via gamification

This was the second game Circle K decided to run with tcc in order to continue building brand awareness while increasing engagement and long-term loyalty among key segments. In collaboration with tcc, Circle K launched the digital game, Flip & Find, for 8 weeks to engage players to play daily for a chance to win over 50,000 daily prizes. The prize pool featured a mix of vendor and Circle K private label prizes with 30 grand prizes, including free fuel for a year and a trip of a lifetime.

7.5mgames played & over 800k unique new users

30mimpressions for private labels

700kprizes redeemed, directly related to increase in trips

1mopt-ins for marketing messaging, cumulative after 2 games

MORE CAMPAIGNS

Take a look at the strategy behind some of our other campaigns.

Gamification

Ritchies Gold Rush

tcc providing integrated loyalty services to Ritchies

Ritchies, Australia

Gamification

Brand connectivity with gamefication

Standing out from competitors by using gamification as a digital marketing tool

Burger King, Russia

SUSTAINABILITY

Into 360 sustainability

Teaming up with Coop to help show their commitment to the environment.

COOP, ITALY

Grow your business and brand

Get in touch and discover how our experts can help you create loyalty with purpose.