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TCC Global

Brand connectivity with gamefication

Standing out from competitors by using gamification

Burger King in Russia was facing an increasing threat from McDonald’s who were expanding and investing heavily in advertising. Burger King needed a smart digital marketing tool that would help them compete for vital market share and get more people through their doors, more often. A 9-week campaign offered a free game accessed via the app to win free Burger King products. For every purchase over 300 RUB, shoppers got a chance to enter a premium game with premium prizes including Philips headphones.

Over 3mpeople engaged

Increasein traffic & sales

Increasein app downloads & usage

MORE CAMPAIGNS

Take a look at the strategy behind some of our other campaigns.

Gamification

Ritchies Gold Rush

tcc providing integrated loyalty services to Ritchies

Ritchies, Australia

SOSTENIBILIDAD

FIDELIZACIÓN MÁS DURADERA

Colaboramos con Coop para ayudarle a poner de relieve su compromiso con el medio ambiente.

COOP, Italia

PROMOCIÓN DE MARCA

CREATIVIDAD EN LA COCINA

Dia recuperó clientes gracias a una campaña centrada en los momentos en familia y una vida sana.

DIA, España

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